With a view to promote the tourism and hospitality industry in the state, the Government of Himachal Pradesh is participating in the India International Hospitality Expo to be held from 7-10 August at the India Expo Centre & Mart, Greater Noida. In fact, Himachal Pradesh is the ‘Focus State’ at the Expo with a number of events planned to ensure extensive visibility for the promotion of its cuisine, culture and tourism. The events are being organised by the Tourism Department of the Government of Himachal Pradesh and Himachal Tourism Development Corporation.
Celebrity chef Manjit Gill will be presenting Himachali cuisine along with Chef Nand Lal Sharma of Himachal Tourism at three special occasions during the Expo, namely the IHE Awards Dinner, the international Gourmet Safari and culinary masterclass. IHE 2019 is the second edition of the most important exhibition for the hospitality industry in India. The show is spread over 28,000 sqm of exhibition space, and it is expected that over 20,000 business visitors representing the entire hospitality industry will converge at the India Expo Mart over four days of intense business activity.
With over 600 exhibitors displaying an array of products and services including many from abroad such as Vietnam, Indonesia, Peru, El Salvador, Ecuador and others, a robust conference programme with top hospitality professionals as speakers, a series of Masterclasses by world-renowned chefs from India and abroad, wine sommelier training by a renowned Italian sommelier, a hospitality-inspired fashion show and an FSSAI conclave on Food Safety – IHE’ 19 offers the most expansive hospitality platform with stimulating knowledge sessions and a great networking opportunity for its participants.
The hospitality industry contributes to 7.5% of India’s GDP and employs over 25 million people. Moreover, the potential for growth is very high as numerous studies have proved. Himachal Pradesh offers a large array of ready-made tourist destinations with niche areas such as heritage, rural, wellness, medical and ecotourism being well-served by a variety of hotels. With a burgeoning young and middle-class, India’s rising status as preferred business and tourist destination, the potential for growth is very high and Himachal Pradesh stands to gain substantially thanks to its rich offerings.